Case Study

Studio Hot Hand

Creative DirectionGraphic DesignIllustration
Studio Hot Hand flyer on hot pink paper with bold black type.

What it is

In 2025 I co-founded Studio Hot Hand with Javiera Melo, a boutique design studio where we provide creative services and produce original work. From editorial and graphic design to animation, 3D, illustration, and creative direction — these are selected projects.

Brand & worldbuilding

The flyer and hand illustration are part of our own visual world — bold, direct, and slightly self-aware. Hot Hand blends humor, tactile design, and clear communication into a visual language that feels alive both online and in print.

Typographic hand illustration built from repeating HOT/HAND letterforms.
Process overlay showing construction of the typographic hand.

Micro Amarilla

A risograph print made for Día del Patrimonio, illustrating the front of Santiago’s classic micros amarillas. Focused on texture, signage, and the layered graphics that define everyday city identity.

Risograph print of classic Santiago micro bus front.

Rocket Man

Posters for Laurel Bath House’s fragrance Rocket Man. Illustration and creative direction merge ’70s retro-futurism with pulp print style — halftones, bold linework, and worn paper textures.

Retro comic key art for Rocket Man fragrance concept.
Campaign frame showing perfume bottle in astronaut cockpit.

Severance

A poster inspired by vintage plastic model kits — the kind you assemble piece by piece. Focus on illustration and texture details, built around the theme of construction and control.

Poster inspired by vintage model kit packaging with computer illustration.
Closeup severance poster detail showing texture and linework.
Closeup severance poster detail showing texture and linework.

Isometric interior

A 3D animated room that shifts from day to night. Built to capture personality through scale and detail — textures, light, and atmosphere define its tone more than movement itself.

Closeup room detail showing texture and linework.
Closeup room detail showing texture and linework.

Outcome

Studio Hot Hand mixes commissioned and self-initiated work — balancing clear, functional design with playful experimentation across media. These projects show the mix of worlds we like to build: tactile, direct, and slightly surreal.

Let’s Talk

Interested in working together? Have a project in mind? Let’s connect.

Email
vicente.venegas@uc.cl
Location
Santiago, CL
© 2025 Vicente Venegas. All rights reserved.